What’s in fashion?
When it comes to the fashion industry, there is a lot to consider. Apart from the general fashion trends and colours represented on the catwalk, there are environmental and ethical issues, distribution channels, labelling, importing and exporting, retail locations, employment, consumer purchasing behaviour, branding, sustainability, innovation, web opportunities, baby boomers, male shoppers, plus sizes, and let’s not forget the economy. You will find all of this and more (including the fashion trends and colours for 2009) in the WGSN UK Fashion Report 2009.
The report is available to all students and staff at the University. If you are interested in receiving a Pdf of the report, please contact your Academic Librarian. The hard copy will also be available to borrow from the library shortly.